BOOM is a brand new digital platform providing on-demand photography services to brands working either in the real estate, food, travel or event industries.
BOOM’s aim is to support photographers and brands across the entire cycle of a photo shoot, from booking to delivery, making their work life easier.
To give a visual shape to this young start-up, we designed the new website with a new look & feel and tone of voice: a new vibrant color palette, a 'revival' font that comes from 1960, a new set of icons made with collage art and, finally, the key visual of the couple. The metaphor is simple: Boom is the guy helping the photographer doing what she loves.
BOOM is positive.
BOOM is ironic.
BOOM is smart.
BOOM is inspiring.
BOOM is bold.